Nuscents: Kaleidoscope Lipstick

A Unique Blend of Beauty and Dreams

The Nuscents Kaleidoscope Lipstick is an innovative and culturally resonant design that combines the nostalgia of childhood dreams with the pursuit of beauty in adulthood. Created by En Ke and Yuancao Pan, this cross-border packaging design offers a multifunctional and environmentally friendly approach to cosmetics.

The inspiration for the Nuscents Kaleidoscope Lipstick comes from the universal yearning for dreams and beauty. The kaleidoscope represents the longing for beauty and dreams in childhood, while lipstick symbolizes the pursuit of beauty as we grow up. By blending these two elements, the designers have created a single product with multiple functions.

The uniqueness of the Nuscents Kaleidoscope Lipstick lies in its innovative application of cross-border packaging design. It features cultural innovation, functional innovation, environmental protection, and technological innovation. When the kaleidoscope lipstick is opened, it separates into two products: the lipstick belongs to the user, while the kaleidoscope becomes a gift that can be shared between friends, lovers, and relatives. This design not only warms the heart but also promotes meaningful connections.

The realization of the Nuscents Kaleidoscope Lipstick involved solving several technical challenges. The designers had to ensure the stability of the product structure, address the collision between the glass material and the lipstick tube, and resolve heat preservation issues. Through innovative design and technology, these challenges were overcome, resulting in a functional and visually appealing product.

The Nuscents Kaleidoscope Lipstick has specific dimensions for both the outer packaging (kaleidoscope) and the internal product (lipstick). The kaleidoscope measures 18cm in length and has a diameter of 3.6cm, while the lipstick is 14cm long with a diameter of 1.4cm.

This design is tagged with keywords such as kaleidoscope, lipstick, dream, beauty, and crossover design. It has been recognized for its excellence and has won patents in China and the United States. The Chinese patent number is ZL201930669113.4, and the US patent number is US10,606,088 B1. The copyright for this design belongs to En Ke, and it has also received design awards in both China and the United States.

The Nuscents Kaleidoscope Lipstick project started in Shanghai in January 2019 and was completed in October 2019. It was introduced to the Chinese market in December 2019, captivating consumers with its innovative approach to makeup packaging.

Overall, the Nuscents Kaleidoscope Lipstick is a testament to the power of design in creating unique and meaningful experiences. By combining beauty and dreams, En Ke and Yuancao Pan have crafted a product that not only enhances personal beauty but also fosters connections and emotions.


Project Details and Credits

Project Designers: KE,EN
Image Credits: KE,EN
Project Team Members: Creative Design: EN KE Executive Design: EN KE Executive Design: YUANCAO PAN
Project Name: Nuscents
Project Client: KE,EN


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